Bill Brown, CGCS, a longtime superintendent and former GCM columnist, is the new director of brand development at Aqua-Aid.
"Aqua-Aid has grown dramatically in both the size and complexity of our business portfolio around the world over the past few years,” said Sam Green, chief operating officer. “As our brand has grown, so has the need for strong communication and education for our end users and distributors. We are very fortunate to be able to bring an industry leader like Bill Brown onboard. His experience as both a professional turf manager and technology expert in our industry will allow us to further develop our brands through digital and social media platforms.”
Many in the industry know Brown as the founder of Turf Republic, which he began four years ago to expand the use of technology among turf professionals, promote innovation and create an online community to share research and practical ideas around the world. Prior to that, Brown was golf course superintendent at Hartefeld National GC and worked at other clubs in Pennsylvania. He’s also served in multiple chapter and GCSAA volunteer leadership roles. He earned his degree in turfgrass management from Penn State. Brown will continue to work from his home in Kennett Square, Pa.
“This is a remarkable opportunity with a company that’s growing, evolving and innovating,” Brown said. He added that the Turf Republic team will continue on even though he’s stepping away from day-to-day operations: “It was always meant to be bigger than the founding members and the amazing group of professionals that make up Turf Republic will continue to empower and inspire our community.”